Discover and read the best of Twitter Threads about #personalisation

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Calling all e-commerce entrepreneurs! 🛍 Want to boost your sales and drive repeat business? Look no further than email marketing. 💻 In this thread, I'll be sharing some top tips and strategies for crafting effective email campaigns that drive results.
Tip #1: Segment your email list. Not all customers are created equal, so why treat them the same? Use data and behavior to segment your list and send targeted, personalized messages that speak to their specific interests and needs. #segmentation #personalisation
Tip #2: Optimize for mobile. The majority of people access their emails on their mobile devices, so make sure your campaigns are optimized for small screens and quick scrolling. Use a responsive design and keep subject lines and messages short and sweet. #mobileoptimization
Read 6 tweets
Here we go again...

gov.uk/government/new…

(Noting that a #SingleSignOn is not *necessarily* an '#identity' - that depends on a whole range of things, such as what is added or linked to this "#GOVUKaccount", and how they/it is #verified...)
A blog post from @Jen_Allum, "Introducing #GOVUKaccounts":

gds.blog.gov.uk/2020/09/22/int…

Posing a few questions: Image
Read 9 tweets

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